Fuji scores 1 out of 18 at Rank a Brand: Empowering you to support socially responsible business

Fuji Info

Brand Owner: Fujifilm Holdings Corporation
Head Office: Minato, Tokyo, Japan
Sector: Electronics & ICT Hardware
Categories: Cameras, Camcorders
Free Tags: Camera, Digital, Analog, Manual, Film, Services, Fujifilm

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1 out of 18

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Last Updated: 17 August 2010
Last Verified: 17 August 2010

Fuji Score Report

Questions about Carbon Emissions

1 out of 5


1. Does the brand (company) clearly support global mandatory cuts of carbon emissions of at least 50% by 2050 or 30% by industrialized countries by 2020?	Not found on Fuji website or in CSR report.	SOURCE
2. Does the brand (company) disclose its carbon footprint produced by its own operations and in the supply / production chain?	Fuji provides its carbon emissions, with specific emissions from (at least a part of) the production chain (page 26).	SOURCE
3. Has the brand (company) set a target to reduce its ‘own operations’ carbon footprint by at least 20% by the year 2012?	Only reductions for the 6 main productions sites given, not for all operations (see page 26).	SOURCE
4. Has the brand (company) already reduced its 'own operations' carbon footprint by at least 10% in the last 5 years?	Fuji only gives a reduction target for the 6 production sites, not for all operations (see page 26).	SOURCE
5. Do all new products of the brand meet the latest Energy Star requirements (where applicable)?	Not found on Fuji website or in CSR report.	SOURCE

Questions about Environmental Policy

0 out of 7


1. Has the brand (company) eliminated PVC and BFRs in all new products? If not, does the brand give a timeline for achieving this by 2012?	Fuji only gives some remarks about the RoHS and REACH (directives on chemical use). No mention of PVCs and BFRs (see page 49).	SOURCE
2. Has the brand (company) already eliminated PVC and BFRs in all new products?	Fuji only gives some remarks about the RoHS and REACH (directives on chemical use). No mention of PVCs and BFRs (see page 49).	SOURCE
3. Has the brand (company) already eliminated at least 2 of the 3 groups of suspect chemicals (beryllium, antimony and phthalates) in all of its new products? If not, does it give a timeline for achieving this by 2012?	Fuji only gives some remarks about the RoHS and REACH (directives on chemical use). No mention of the 3 groups of chemicals (see page 49).	SOURCE
4. Has the brand (company) already eliminated at least 2 of the 3 groups of suspect chemicals (beryllium, antimony and phthalates)in all of its new products?	Fuji only gives some remarks about the RoHS and REACH (directives on chemical use). No mention of the 3 groups of chemicals (see page 49).	SOURCE
5. Does the brand (company) support the principle of Individual Producer Responsibility (IPR), meaning that brands are responsibility for the entire lifecycle of their own products, including take back and recycling?	Only some reference to WEEE is given.	SOURCE
6. Does the brand (company) provide free and easy take back and recycling services for its discarded products in many of the countries where its products are sold?	Not found on Fuji website.	SOURCE
7. Does the brand (company) source at least 5% of its plastics from recycled plastic streams and does it give a clear timeline to increase this percentage to at least 25% by 2025?	Fuji recycles plastic, but is unclear what percentage of total this represents (see page 53).	SOURCE

Questions about Labour Conditions/Human Rights

0 out of 6


1. Does the brand (company) have a supplier Code of Conduct (CoC) which includes the following standards: No forced or slave labour, no child labour, no discrimination of any kind and a safe and hygienic workplace?	All standards are mentioned in Fuji Code of Conduct, but it is unclear whether this is also directed at suppliers.	SOURCE
2. Does this CoC include at least two of the following workers rights: 1. to have a formally registered employment relationship 2. to have a maximum working week of 48 hours with voluntary paid overtime of 12 hours maximum 3. to have a sufficient living wage?	Not found in Fuji Code of Conduct, and it is unclear whether this also directed at suppliers.	SOURCE
3. Does this CoC include the right for workers to form and join trade unions and bargain collectively; and in those situations where these rights are restricted under law, the right to facilitate parallel means of independent and free association and bargaining?	Freedom of association is mentioned, but nothing found about situations in which this right is restricted by law,and it is unclear whether this also directed at suppliers.	SOURCE
4. Does the brand (company) have a published list of direct suppliers that have collectively contributed to more than 90% of the purchase volume?	Not found on Fuji website or in CSR report.	SOURCE
5. Is the brand (company) a member of a collective initiative that aims to improve labour conditions, or does the brand (company) purchase its supplies from accredited factories with improved labour conditions?	Fujifilm mentions that it uses the CSR self-check as created by the EICC, but not whether it is actually a member of the EICC.	SOURCE
6. Does the brand (company) annually report on the results of its labour conditions policy?	Some general information about self assesments, no detailed report on audits.	SOURCE